Since your cover photo is one of the first things a visitor sees when they visit your Page, consequently it’s where users form their first impression of your business. Competition is tough and more businesses continue to join the platform each week, but many brands don’t understand how to use their Pages to the fullest extent or engage audiences properly. Why is my Facebook cover photo important?įacebook currently has over 90 million small business Pages. Unlike your profile picture, however, your banner takes up nearly the whole screen. Also known as a Facebook banner, cover photos appear on both desktop and mobile versions and are the first thing people see when they land on your Facebook Business Page. Your Facebook cover photo is at the very top of your Page and takes up some serious cyber real estate. 10 best practices for Facebook cover images.But if you don’t have a cover photo that makes a great first impression, potential customers will leave your Page and head back to their News Feed. With around 2.8 billion monthly active users, who spend an average of 37 minutes on the social media platform every day, Facebook has a massive audience you could potentially introduce your brand to. Want to capture the attention of people visiting your Facebook Page?
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